Plant Hub is a small food company that creates whole food quality and plant based products with respect and understanding of nature as a core.

Born through the experience of a restaurant and cafe based in Hackney,  London, it has developed itself into a research and production centre for plant food exploration and development, working with organic, local and curated ingredients, to bring comfort food to the next level. Keeping simple, easy to make for everyone, and fun!

David Bez

Creative Director & Founder

Having started his blog, Salad Pride, about making salads at his desk. At a time while healthy food was unaccusable, David brought his own ingredients into the office to make nutritious lunches. He began a blog in 2010 about his recipes which turned into international books called SaladLove, Breakfast Love and Supper LoveThis love for healthy food led him to open Pride Kitchen café in Covent Garden serving plant powered lunches to the people of Central London.



Antonio Alderuccio

Chief Product and Sales Officer & Founder

Co-founder Antonio AKA The Rainbow chef is a baking wizard and classically trained chef, having run kitchens for some years and with his culinary background firmly based in his home, Sicily.



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